Utsav Bharat
Utsav Bharat (formerly known as Star Bharat UK) is a European Hindi pay television channel owned by Disney Star which is a part of Walt Disney Company India.[1] It telecasts family dramas, mythological, historical, crime, romantic and comedy shows. Its programming is in Hindi and automated subtitled in English.
 | |
| Country | India |
|---|---|
| Broadcast area | Europe |
| Headquarters | Southall, London |
| Programming | |
| Language(s) | Audio: Hindi Subtitles: English |
| Picture format | 1080i HDTV (downscaled to 16:9 576i for the SDTV feed) |
| Ownership | |
| Owner | Disney Star |
| Sister channels | Utsav Plus Utsav Gold |
| History | |
| Launched | 22 January 2021 |
| Replaced | Star Bharat |
| Availability | |
| Streaming media | |
| Hotstar | hotstar.com |
History
In November 2006, Star One, along with Star Gold, launched in the UK on Sky. The channel was an Indian subscription-television youth channel that
Star One was rebranded as Life OK on 18 December 2011. It was then rebranded again on 28 August 2017 as Star Bharat.[2]
On 30 December 2020, Disney announced that the ‘Star’ branding would be replaced with ‘Utsav’ in 2021.[3] This was done to avoid confusion with Disney's upcoming service STAR on Disney+.
On 11 January 2021, Star TV UK/Europe revealed the new logo identity.[4]
On January 22, 2021, Star Bharat rebranded to Utsav Bharat, and this change is currently effective in parts of UK/Europe.[5]
Programming
The channel line-up consists of family dramas, mythological, historical, crime, romantic, comedy shows and television films. It also broadcast shows which are exclusive to Utsav Bharat viewers, Hindi Bollywood movies and movies dubbed in Hindi.
The channel Launched a programming block: Star Zaika.[6]
The programming Of ‘Star Zaika’ consists of cooking shows which are aired during different times of the day on both Utsav Bharat and Utsav Plus.
Its programming is in Hindi and automated subtitles in English.
Current Broadcast
- Utsav Bharat Originals
| Year | Show | Genre |
|---|---|---|
| 2018–Present | RadhaKrishn | Mythology |
| 2021–present | Tera Mera Saath Rahe | Family Drama |
| Haathi Ghoda Paal Ki Jai Kanhaiya Laal Ki | Mythology | |
| 2022–present | Woh Toh Hai Albelaa | Family Drama |
| Gud Se Meetha Ishq | Drama | |
Utsav Bharat UK exclusives
| Year | Show | Notes |
|---|---|---|
| 2020–present | Chef’s Special
|
Acquired Cooking Show |
| 2021–present | Savdhaan India | Rerun |
| Sufiyana Pyaar Mera | Rerun | |
Cook Smart
|
Acquired Cooking Show | |
References
- "Star India launches new channel, STAR BHARAT - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 2019-11-15.
- "Life Ok rebranded as Star Bharat, may start from 15 August". Indian Television.
{{cite web}}: CS1 maint: url-status (link) - Palmer, Roger (December 30, 2020). "Disney Renaming Star Channels In The Netherlands | What's On Disney Plus".
- "Exclusive: Star Plus to become Utsav Plus in UK & Europe". January 11, 2021.
- "Exclusive: First look at Star TV's new Utsav TV branding". January 11, 2021.
- Baddhan, Raj (11 April 2018). "Star TV UK to launch food strand 'Star Zaika'".