WBWX

WBWX is an AM broadcasting station licensed to the U.S. city of Berwick, Pennsylvania and serves the immediate Berwick/Bloomsburg radio market. The station broadcasts at a frequency of 1280 kHz with 1,000 watts daytime, and 164 watts nighttime with a non-directional signal pattern.

WBWX
CityBerwick, Pennsylvania, U.S.
Broadcast areaBerwick/Bloomsburg
Frequency1280 kHz
Programming
FormatOldies/News (WHLM simulcast)
Ownership
OwnerColumbia Broadcasting Company
WHLM, WMMZ
History
First air date
August 11, 1957 (August 11, 1957) (as WBRX)
Former call signs
WBRX (1957-1987)
WSQV (1987-2000)
WFBS (2000-2011)
Technical information
Facility ID27001
ClassD
Power1,000 watts daytime,
164 watts nighttime
Translator(s)94.7 MHz W234BH (West Hazleton, PA)
W242CY (96.3 MHz, Berwick)
Links
WebcastListen Live
Websitewhlm.com

The station is owned by the Columbia Broadcasting Company which also owns NEWSRADIO WHLM. The station currently simulcasts the programming coming from NEWSRADIO WHLM in their studios in downtown Bloomsburg, Pennsylvania.

History

WBWX first signed on the air in 1957 as WBRX, with its license granted to Columbia County Broadcasters, Inc. on November 4, 1957[1]

As WSQV, the station held a contemporary christian / religious format and eventually went silent under ownership of Heritage Broadcasting, Inc.[2][3]

The station was purchased by Kevin Fennessy and on April 1, 2000 the station relaunched as "WFBS Radio Smiles", with a format of early 60s music.[4]

WFBS was purchased by Bold Gold Media Group in 2007 from Kevin Fennessy, and under their ownership the station aired a simulcast of all-sports network "The Game", that was also heard on WYCK, WICK, and WPSN

In 2011, WFBS was purchased by the Columbia Broadcasting Company, which owns WHLM in Bloomsburg, PA. The callsign was changed to WBWX (as a nod to the former WBRX). The station changed format from all-sports to a simulcast of its new sister station WHLM-AM. During high school football season, WBWX will split from its regular simulcast of WHLM-AM and air Berwick football.

In March 2022, Columbia Broadcasting Company sold its assets, including WHLM and WBWX to Seven Mountains Media.[5]

References
  1. https://licensing.fcc.gov/cgi-bin/prod/cdbs/forms/prod/getimportletter_exh.cgi?import_letter_id=50797. Retrieved 23 March 2022. {{cite web}}: Missing or empty |title= (help)
  2. (PDF) https://worldradiohistory.com/Archive-M-Street/M-Street-Journal/M-Street-2000-02.pdf. Retrieved 23 March 2022. {{cite web}}: Missing or empty |title= (help)
  3. https://transition.fcc.gov/Bureaus/Mass_Media/Public_Notices/Brdcst_Applications/ap000110.txt. Retrieved 23 March 2022. {{cite web}}: Missing or empty |title= (help)
  4. (PDF) https://worldradiohistory.com/Archive-M-Street/M-Street-Journal/M-Street-2000-02.pdf. Retrieved 23 March 2022. {{cite web}}: Missing or empty |title= (help)
  5. "Seven Mountains Media Expands In Northeast PA". RadioInsight. Retrieved 23 March 2022.


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