Pro TV

Pro TV (Romanian pronunciation: [pro teˈve], often stylised as PRO•TV as of 2017) is a Romanian free-to-air television network, launched on 1 December 1995 as the fourth private TV channel in the country (after TV SOTI, Antena 1 and the now-defunct Tele7ABC). It is owned by CME (Central European Media Enterprises), which is owned by PPF Group.[1]

PRO TV
CountryRomania
Moldova
HeadquartersBucharest, Romania
Programming
Picture format1080i HDTV
(downscaled to 16:9 576i for the SDTV feed)
Ownership
OwnerPro TV SRL through CME (Central European Media Enterprises) owned by PPF Group
Sister channelsPro 2, Pro X, Pro Cinema, Pro Gold, Pro TV Internațional
History
Launched1 December 1995 (1995-12-01)
Links
WebsitePRO TV
Stirile PRO TV
PRO TV Plus
Logo used from 2015 to 2016
Logo used from 2016 to 2017

Targeting urban adults aged 21 to 54, Pro TV uses a programming strategy of top international series and movies, as well as a wide variety of local productions including news programming, local entertainment and local fiction.

Programmes

The station's local productions include entertainment shows, news programs and TV series.

  • Știrile Pro TV (English: Pro TV News) is a news program, highly followed by Romanian audience, with clear leadership numbers. In 2008 Stirile PRO TV won the International Emmy awards
  • Românii au talent (English: Romania's Got Talent). The Romanian version of the Got Talent franchise. The show is presented by Smiley and Pavel Bartoș.
  • Vocea României (English: The Voice of Romania). The Romanian version of "The Voice" franchise.
  • Las Fierbinți, a Romanian sitcom set in a rural place. The series follows the social and romantic lives of the inhabitants of the village. The series has reached its 20th season in 2022.
  • Ce spun românii, is the Romanian versions of Family Feud.
  • România, te iubesc! (English: Romania, I Love You), a current affairs program in which 6 reporters are showing the beauty of the country and some special people who make Romania better, while also casting documentaries and investigations aimed to reveal local illegalities to be corrected by the authorities under public opinion's pressure.
  • I like IT is a TV programme featuring technology and IT news, as well as computer games and robots. The programme's host are Iulia Ionescu and Marian Andrei.
  • Doctor de bine (English: Doctor for good), a programme dealing with health problems, nutrition, maintaining health and self-care strategies. The programme is presented by Mihaela Bilic
  • Apropo TV, an entertainment programme presented by Andi Moisescu discussing social themes, popular culture and local/worldwide ads
  • MasterChef România. The Romanian version of the Masterchef franchise.
  • La Măruță, hosted by Cătălin Măruță, is a two-hours live entertainment show with news about celebrities and show business.
  • Vorbește Lumea. The morning infotainment show hosted by Adela Popescu.
  • Masked Singer România. The Romanian version of the international show Masked Singer.
  • SuperStar România. The upcoming Romanian version of the Idols franchise.
  • Imperiul Leilor. The Romanian version of the Dragons' Den franchise.
  • Survivor. The Romanian version of the most provocative reality show in the world, hosted by Daniel Pavel.

Știrile Pro TV

Știrile ProTV (English: ProTV News) is the most popular news programs in Romania, leading both in terms of audience and trust. According to 2021 report of Reuters Institute for the Study of Journalism, 76% of the interviewed persons confirmed that PRO TV news are the most trusted ones. According to different research studies, PRO TV has in this moment a reach of 61% in terms of weekly use, more than 48% of the people watching the programs more than three times per week.

ProTV News won the "International Emmy Award News of 2008[2] " in September 2008.

Andreea Esca is the longest-standing newscaster in Romania. She began her career over 25 years ago, and has spent 23 years with ProTV.

PRO TV news programs are broadcast daily multiple times per day: - 06:00 - 10:30 - hosted by Mihai Dedu, Andreea Marinescu, Lavinia Petrea (Monday - Friday), Cosmin Stan & Roxana Hulpe (weekend) - 13:00 - 14:00 - hosted by Diana Enache - 17:00 - 18:00 - hosted by Monica Dascalu - 19:00 - 20:00 - hosted by Andreea Esca (Monday - Friday), Oana Andoni (weekend) - 23:30/24:00 - 24:00/24:30 - hosted by Cristian Leonte & Amalia Enache

Newscasters and celebrities

Sub-channels and subsidiaries

Awards

In September 2008, Pro TV News' social campaign "Any idea what your kid is doing right now?" (Romanian: Tu știi ce mai face copilul tău?) won the International Emmy Awards for “News”, being the first TV station in Eastern Europe to win this award.

At the beginning of 2009, Pro TV won the NAB International Broadcasting Excellence Award for the social campaigns Pro TV News had developed in the previous two years.

Logos
  • 2015–15 January 2016
  • 15 January 2016 – 28 August 2017
  • 28 August 2017–present

Sports competitions

Pro TV was the main television channel to broadcast the UEFA Champions League in Romania between 2000 and 2009. From 2009 to 2015, it broadcast Cupa României (Romanian Cup), at football, the matches with Romanian teams from UEFA Europa League, and the preliminaries of the UEFA Champions League.[3] From 2015, Pro TV took back the rights for UEFA Champions League and in 2016 it obtained the rights for UEFA Euro 2016. From 2021, Pro TV took back the rights for UEFA Europa League,and also for UEFA Europa Conference League and FA Cup.

HD feed

On 1 December 2006, Pro TV started to broadcast the 7:00 p.m. newscast in high-definition, thus becoming the first terrestrial television network in Romania air in HD.

References
  1. "Grupul de investiții PPF din Cehia a finalizat cu succes achiziția CME". Retrieved 13 October 2020.{{cite web}}: CS1 maint: url-status (link)
  2. "Premiul Emmy" (in Romanian). {{cite journal}}: Cite journal requires |journal= (help)
  3. "Frocus .:. Noutati .:. Sumar de noutati".
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