DYES-FM
DYES[1] (102.7 FM), broadcasting as 102.7 Easy Rock, is a radio station owned and operated by Manila Broadcasting Company through its licensee Pacific Broadcasting System. The station's studio and transmitter are located at Eggling Subd., Busay Hills, Cebu City.[2]
 | |
| City | Cebu City |
|---|---|
| Broadcast area | Central Visayas and surrounding areas |
| Frequency | 102.7 MHz |
| Branding | 102.7 Easy Rock |
| Programming | |
| Language(s) | English |
| Format | Soft Adult Contemporary |
| Network | Easy Rock Network |
| Ownership | |
| Owner | Manila Broadcasting Company (Pacific Broadcasting System) |
| DYRC Aksyon Radyo, DZRH Cebu, 91.5 Yes The Best, 97.9 Love Radio, Radyo Natin 103.9 Pinamugajan, DYBU-DTV 43 | |
| History | |
First air date | December 18, 1995 |
Former call signs | DYTO (1995-2000) |
Former names |
|
Call sign meaning | YES FM (former branding) / EASY ROCK (current branding) |
| Technical information | |
Licensing authority | NTC |
| Class | C, D, E |
| Power | 10,000 watts |
| ERP | 25,000 watts |
| Links | |
| Webcast | Listen Live |
| Website | www |
History
DYES was established on December 18, 1995, as a relay station of Manila-based Showbiz Tsismis under the call letters DYTO. On May 1, 2000, the station was rebranded as 102.7 Yes FM, adopted a mass-based format and changed its call letters to DYES. It transferred to Cinco Centrum Bldg. along Fuente Osmeña. Initially automated, in 2006, it began having its own set of DJs. At the same time, it moved to its current home in Eggling Subd. It went off the air sometime in 2008. On July 1, 2009, the station returned on air as 102.7 Easy Rock and switched to a Soft AC format, competing with WRocK.
On November 15, 2021, Easy Rock along with sister stations launched their new logos and its new corporate slogan, Sama-Sama Tayo, Pilipino! (lit. We are all Filipino!).