The Rural Channel

The Rural Channel (TRC) is a Canadian English language Category B specialty channel broadcasting rural lifestyle programming with a particular emphasis on agriculture and equine programming.

The Rural Channel
CountryCanada
Broadcast areaNational
HeadquartersEmerald Park, Saskatchewan
Ownership
OwnerAg-Com Productions
History
LaunchedMay 29, 2013
Links
WebsiteThe Rural Channel

The channel is owned by Ag-Com Productions and launched on May 29, 2013.

History

On August 13, 2008, Ag-Com Productions Ltd. was granted approval from the Canadian Radio-television and Telecommunications Commission (CRTC) to launch The Rural Channel, described at the time of license as a "national, English-language Category 2 specialty programming service devoted to serving the interests and needs of individuals and families living outside of major cities in smaller and rural communities across Canada, with a focus on the agriculture industry."[1]

The channel launched on May 29, 2013, exclusively on Shaw Direct.[2] A few weeks later in June, the channel launched a high definition channel simulcasting the standard definition feed on EastLink.

References
  1. Broadcasting Decision CRTC 2008-172 CRTC 2008-08-13
  2. The Rural Channel Website June 2013


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