Reese's Fast Break

Reese's Fast Break (or, in Canada, Hershey Sidekick) is a chocolate bar produced by the Hershey Company. Like Reese's Peanut Butter Cups (another Hershey product), Reese's Fast Break has a milk chocolate coating over a peanut butter filling. However, the Fast Break also has a layer of nougat beneath the peanut butter.[1] Hershey also reformulated the chocolate bar to enhance the peanut butter flavor.

Reese's Fast Break
TypeChocolate bar
InventorThe Hershey Company
ManufacturerThe Hershey Company
AvailableAvailable
Current supplierThe Hershey Company
Websitehersheyland.com/reeses-fast-break

Hershey discontinued sales of the Hershey Sidekick in Canada.

Packaging, Advertising & Sponsorship

In 2001[2] when Hershey introduced the product to market the retail packaging had a blue and orange color scheme; Hershey later reversed the colors.[3] That same year, Reese’s Fast Break sponsored the No. 29 Chevrolet Monte Carlo NASCAR race car of Richard Childress Racing driven by Kevin Harvick.[4] The Reese’s Fast Break television commercial included footage of Harvick driving the No. 29 racing car.[5]


References
  1. "Reese's Fast Break - Candy Blog". www.candyblog.net.
  2. https://guiltyeats.com/2021/06/26/best-candy-bars-of-all-time/25/
  3. Jackson, Katie. "Can't get enough Reese's? We've ranked the 16 best Reese's-inspired candies". TODAY.com. Today.com.
  4. "Hershey Supports NASCAR". Convenience Store News. Retrieved 6 December 2021.
  5. "KNDO/NBC commercials, 5/13/2002 part 2". Retrieved 6 December 2021.
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