Pelon Pelo Rico

Pelon Pelo Rico is a popular tamarind-flavored candy made under the Lorena brand by the Hershey Company in Jalisco, Mexico. The product originated in Guadalajara.[1]

Pelon Pelo Rico
InventorThe Hershey Company
Inception2004 (2004)
ManufacturerLorena (subsidiary of The Hershey Company)
AvailableAvailable
Current supplierThe Hershey Company
Websitehersheycompany.com/pelon

The treat's name loosely translates in English to "Yummy Hair Baldie", because the candy is squeezed out of a tube through a grate, producing a Medusa-like effect.

It comes in regular, sour lime, watermelon, and extra spicy flavors. Ingredients include sugar, water, glucose, chili powder, citric acid, xanthan gum, and tamarind extract.

Pelon Pelo Rico is inexpensive, being sold for approximately US$0.50 at corner stores, and is commonly found in Mexican-owned stores and markets.

It is enjoyed in both Mexico and the U.S.

In 2005, NASCAR driver Kevin Harvick ran a Pelon Pelo Rico car in the Telcel-Motorola México 200. Harvick placed second, losing to Martin Truex Jr., in the Mexico City race.[2]

See also

References
  1. Mexican official site. Retrieved 2014-05-15.
  2. Action 1/24 Kevin Harvick #21 Hershey's/Pelon Pelo Rico 2005 Chevy Monte Carlo Retrieved 2012-01-26.
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