Osim International

OSIM International Ltd (Chinese: 傲胜国际企业; pinyin: Àoshèng guójì qǐyè) is a Singaporean company. OSIM is a combination of the surname of its founder, Sim, and 'O' that stands for the globe. It was originally established in Singapore in November 1980 by Ron Sim as an electrical and household appliance company under the name of R Sim Trading. With a small start-up capital, the company was mainly involved with the marketing of household products such as knives, knife sharpeners and mobile clothes drying rods. In 1989, the company registered the name Health Check and Care, and saw a shift in focus to healthy lifestyle products. The period following this saw tremendous growth for the company, and it developed outlets including Malaysia and Indonesia.

Osim International
TypePrivately held company
IndustryHealthcare
FoundedNovember 1980 (1980-11) in Singapore
FounderRon Sim
Headquarters65 Ubi Avenue 1, 408939,
Singapore
Key people
Ron Sim (Chairman, CEO)
ProductsMassage chairs
Revenue S$ 647.616 million (2013)[1]
S$129.153 million (2013)[1]
S$101.595 million (2013)[1]
Total assets S$417.820 million (2013)[1]
Total equity S$343.924 million (2013)[1]
SubsidiariesTWG Tea
Websitewww.osim.com
Previous Osim logo, used from 2000 to 2010.

In 1993, the company officially launched the OSIM brand name and its distribution network expanded to 60 point-of-sale outlets in Asia. Also in the same year, the company opened its first concept shop in Shanghai, in the People’s Republic of China.

On 25 January 2002, OSIM opened its global business headquarters in Singapore at 65 Ubi Avenue 1.[2] The Business Headquarters Status (BHQ) was awarded to OSIM by The Economic Development Board.

In October 2005, OSIM made a strategic acquisition of US Nationwide specialty retailer Brookstone.

Products

Massage Chairs & Sofas
  • uDream
  • uInfinity
  • uLove
  • uDivine
  • uRegal
  • uNano
  • uDiva
  • uDesire
  • uPilot
  • uYogga
  • uMagic
  • uThrone - released in 2021, uThrone is the world's first gaming chair with full massage features [3]
  • uSofa

Ambassadors

Awards
  • Good Design Award 2018 [4]
  • Red Dot Design Award Winner 2021 [5]
  • Best Managed Companies Awards 2021 [6]
  • CES Innovation Award 2022 [7]

References
  1. "Financial Statements And Dividend Announcement For The 12 Months Ended 31 December 2013" (PDF). City Developments Limited. 27 January 2014. Archived from the original (PDF) on 27 March 2014. Retrieved 27 March 2014.
  2. "Opening Ceremony of OSIM HQ". NAS. 25 January 2002. Retrieved 21 November 2019.
  3. Szostech, Michael. "World's 1st Massage Gaming Chair".
  4. "Massage chair [OSIM uSpace OS7000]". Good Design Award. Retrieved 2022-01-24.
  5. "OSIM's uDream Wins Red Dot Award: Product Design 2021". justsaying.ASIA. 2021-04-12. Retrieved 2022-01-24.
  6. "Best Managed Companies Awards 2021 | Deloitte Singapore | Deloitte Private". Deloitte Singapore. Retrieved 2022-01-24.
  7. read, Zed B. W. ·TechWellness··3 min (2021-11-26). "OSIM Wins First-Ever CES Innovation Award For Its Smart DIY Massage Chair". justsaying.ASIA. Retrieved 2022-01-24.


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