Jet card

A Private Jet Card is a private aviation product that enables holders to use different aircraft at agreed-upon fixed hourly rates. Jet cards are offered by large and small fleet operators and charter brokers.[1][2] There are many as 65 variables between jet card companies, according to Private Jet Card Comparisons, a buyer's guide to jet card programs.

Traditional Jet Card programs are prepaid hours of occupied flight time on a given aircraft or size of aircraft.[1] Some programs include not only jets, but turboprops. The term “jet card” can also refer to prepaid private jet charter programs that have similar attributes.

Many private jet providers now offers some form of a Jet Card or membership option. Notable Jet Card providers include Wheels Up, Air Charter Service, Airstream Jets, Marquis Jet (NetJets), and Flexjet.[3][4][5][6]

Jet card history

The first Jet Card was created in 1997 by the founder of Sentient Jet, a charter broker located near Boston. The Jet Card was developed in response to the highly popular fractional ownership programs of the time offered by NetJets and Flight Options. The attraction to fractional ownership and ultimately the Jet Card was the consistency in pricing over charter and the reduced complexity of owning a jet, which were the only other options prior to NetJets. [7]

The term “jet card” was devised to create a marketing product for what equates to block on-demand charter.[8]

Jet card types

Jet Cards have evolved from the original card in 1997 which simply made charter pricing more consistent by guaranteeing fixed hourly rates to membership programs which offer free or discounted empty leg/re-positioning leg flights and individual seats on private jet shuttles.

Here are some examples of the varying types of Jet Cards offered today:

  • The standard charter-based Jet Card - The most common type of jet card offered by charter brokers and operators. Customers pre-purchase hours or place money on account which is deducted at fixed hourly rates. Flights are sourced through the existing charter market.
  • Mileage-based pricing Jet Card - Pricing based on distance as opposed to time. Mileage-based pricing is transparent and quantifiable.[9]
  • Dynamic Priced Jet Card - Customers place a deposit on account and receive options based on market availability. Customers may select specific aircraft and are not committed to a fleet or required to use their deposit within any specific time frame.
  • Capped Rate - A development from always paying a fixed hourly rate, customers are still protected with a maximum hourly rate but retain the ability to get lower rates dependent on market availability and notice given.
  • The fractional ownership jet card -
  • Owned fleet jet card - Jets are configured similarly to increase quality and consistency. The fleet is backed up using the existing charter fleet during peak travel periods.
  • Jets by the seat -Offers individual seats on private jets for certain routes after paying an annual membership. The seats can come from empty leg/re-positioning legs and/or shuttle flights which are scheduled private jet shuttles. Additional fees often apply for these seats.
  • Custom Jet Cards - Launched in 2018 by several providers, custom jet cards create programs tailored to individual customers, including standards for sourcing aircraft, lead-time for making reservations, service area and hourly or fixed segment pricing. [10]

See also

References
  1. "Jet Card Guide". Sherpareport.com. Retrieved 2017-04-28.
  2. "Do you want a Jet Card to ride?". reuters.com. 2012-10-26. Retrieved 2017-04-28.
  3. "Private Jet Card by GlobeAir". GlobeAir. Retrieved 2021-07-08.{{cite web}}: CS1 maint: url-status (link)
  4. "Notable Jet Card Providers". bjtonline.com. 2014-08-14. Retrieved 2015-10-13.
  5. "Part 3: Who's Who In Private Jet Cards And Prepaid Private Jet Charter". forbes.com. 2017-04-12. Retrieved 2017-04-28.
  6. "Private Jet Card by GlobeAir". Retrieved 2020-10-22.{{cite web}}: CS1 maint: url-status (link)
  7. "The Evolution of the Jet Card". PriJet.com. 2018-03-29. Retrieved 2015-08-10.
  8. "The_Definitive_Guide_to_Supplemental_Lift" (PDF). NBAA.org. 2011-10-11. Retrieved 2015-10-09.
  9. "DISTANCE CARD™ - Jet Card featuring distance-based pricing". airstreamjets.com. 2018-01-05. Retrieved 2020-01-29.
  10. Forbes https://www.forbes.com/sites/douggollan/2018/12/04/custom-jet-cards-are-the-hot-new-fashion-trend-in-private-jet-travel/#1257e3485442
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