India Runway Week

India Runway Week[1] is a biannual trade event held specially for young emerging fashion designers in New Delhi, India. It is among the top three fashion-week platforms in India, and features Summer and Winter Festive editions each year. The Indian Federation for Fashion Development (IFFD)[2] determines the dates.

India Runway Week
(IRW)
FrequencyBi-Annual in April and September
Location(s)New Delhi, India
Inaugurated2013
FounderAvinash Pathania
Organised byIndian Federation for Fashion Development
Websitewww.indiarunwayweek.com

Organiser

The first India Runway Week was created in 2013 by the Indian Federation for Fashion Development.

Founders

Indian Federation for Fashion Development was founded in February 2012 by Avinash Pathania and Kiran Kheva in their early 20s in New Delhi, India.

Initial Story

The event, India's first complete fashion week focusing on young emerging designers, was termed as "India Runway Week". It was created to attract attention away from regular fashion weeks in India. It is also meant to showcase young emerging Indian designers for fashion journalists, who had neglected them.[3] India Runway Week season 1 was a success, and all leading newspaper such as Times of India, Hindustan times, The Hindu, Deccan Herald, the Statesman which were normally filled with senior designers collections, increasingly featured these young designers.[4]

The First India Runway Week

In 2013 The Indian Federation for Fashion Development (IFFD) understood the need to promote young breed of Indian designer so that they could gain recognition and generate business for themselves. IFFD established a fashion trade event on a par with fashion weeks around the globe. India Runway Week has been seen as the first fashion week completely focusing on young designers in India.

Type of Runway shows
  • Newgen Category
  • Budding Category
  • Upcoming Category
  • Emerging Category
  • Establish Category

Seasons
  • October 2019, Twelfth season – 3-day event with 30-plus designers shifted to new venue, Select Citywalk. The event also spread a breast cancer awareness message in association with cosmetic giant Avon, which had a panel discussion about #breastbreak followed by a fashion show where breast cancer survivors walked the ramp for ace designer Anupamaa Dayal. The finale of the event was done by Nida Mahmood. The celebrities walked this season included Vaani Kapoor, Neelima Azeem , Esha Gupta and many more.
  • March 2019, Eleventh season – 3-day event with 30-plus designers. The event was opened by veteran designer Rina Dhaka. Social Activist Laxmi aggarwal appeared as a showstopper for one of the shows. Many social media influencers were seen at Versus by Versace lounge at the event. Students of Vidya Institute of Fashion & Technology also showcased their collections.
  • April 2018, Tenth season – Collection "The Bride" from www.Pairahann.com was showcased in day 3.
  • April 2017, Eighth season – 3-day event with 39 designers and 4 NGOs who work with weavers of different states. In the eighth edition of India Runway Week, the opening show was done by young emerging designer Ken Ferns and the closing show by Kristy De Cunha.[5] The celebrities spotted at India Runway Week were Swara Bhaskar, Gauhar Khan, Shamita Shetty, Mugdha Godse, Poonam Dhillon, Mr World Rohit Khandelwal, Mannara Chopra and many others.
  • September 2016, Seventh season – 3-day event with 43 designers and 2 show directors. In seventh edition of India Runway Week, the second show area was introduced named Fashion Brooder Runway. In this season there was an offsite show where supercars like Ferrari, Audi, Lambogini was used. Bibi Russell did the opening show.[6] The celebrities spotted at India Runway Week were Sharmila Tagore, Zeenat Aman, Soha Ali Khan, Mugdha Godse, Esha Gupta and many others.
  • April 2016, Sixth Season – 3-day event with 48 designers and 3 show directors. Designer Agnimitra Paul did the finale, where Babul Supriyo walked the ramp as showstopper.[7]
  • September 2015, Fifth Season – 3-day event with 41 designers and 2 show directors. Designer Shravan Kumar Ramaswamy did the finale where actress Adah Sharma walked the ramp.[8]
  • April 2015, Fourth Season – 3 Day event with 34 designers and 2 show directors.
  • September 2014, Third Season – 3-day event with 29 designers and 3 show directors.
  • April 2014, Second Season – 3-day event with 20 designers and 2 show directors.
  • August 2013, First Season – 2-day event with 14 designers and 2 show directors.

Attendance

Admission to shows at India Runway Week is typically in the form of accreditation and by invitation only.[9]

References
  1. "Official website of India Runway Week".
  2. "Company behind this trade event".
  3. "First ever platform for young designers in India".
  4. "All national media supported this initiative of IFFD".
  5. "Mumbai based designers open fashion week".
  6. "Bibi Russell showcased at India Runway Week Season 7".
  7. "Babul Supriyo walked the ramp for Agnimitra Paul in the Finale of season 6".
  8. "Actress Adah Sharma dazzled in a beautiful lehenga at the last day of India Runway Week as she walked the ramp for Shravan Kumar. The designer kept the collection region-specific and showcased the lesser known handlooms of the south".
  9. "For accreditation".
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.