Aftermath Entertainment

Upon his departure from Death Row Records on March 22, 1996, Dr. Dre quickly launched Aftermath Entertainment through Interscope Records. It was founded as a "boutique label" that prides itself on "quality over quantity", focusing on small numbers of high-profile releases.[1]

Dr. Dre Presents: The Aftermath was released towards the year's end featuring artists who were amongst the label's first signees. In the autumn of 1997, Aftermath released the only collaborative project by hip hop supergroup The Firm (composed of Nas, Foxy Brown, AZ and Nature). Despite the highly anticipated album featuring production and cameo appearances by Dr. Dre himself, debuting atop the Billboard 200 and being certified platinum,[2] it sold below commercial expectation. The group subsequently disbanded.

Upon recommendation from Interscope head Jimmy Iovine, Dr. Dre signed Eminem on March 9, 1998.[3] The following year (1999), Eminem's major-label debut album, The Slim Shady LP was released. The album debuted at number two on the Billboard 200 and number one on the Top R&B/Hip-Hop Albums chart, went on to be certified quadruple platinum, and arguably became the label's first successful album release. Also in 1999, Aftermath released 2001, Dr. Dre's follow-up to his 1992 album, The Chronic. The album went on to be certified six-times-platinum.

Several more artists were signed to, and later dropped from Aftermath, including Hittman and Rakim due to production conflicts. Legal troubles forced singer Truth Hurts to subsequently get dropped from the label after her album's release.[4]

Aftermath released 50 Cent's multi-platinum major-label debut album Get Rich or Die Tryin' through a joint venture with Shady in 2003.

The Game, who signed with the label in 2003, also released his debut album The Documentary through a joint venture with G-Unit Records in 2005. Shortly after the release of The Documentary, tension between The Game and 50 Cent ignited, resulting in The Game leaving Aftermath in 2006.

Busta Rhymes was also signed and released one album before later being dropped from the label due to conflict with Interscope head, Iovine.[5] His album, then titled Blessed, since retitled Back on My B.S., was to be released on Aftermath. It was later reported that when he signed a deal with Universal Motown, the album would be released on his label, Flipmode Entertainment, through his Universal Motown deal.[6] Stat Quo was also released from the label in 2008, citing differences in direction.[7]

In January 2010, it was revealed that Bishop Lamont had left the label due to the repeated delay of his debut, The Reformation,[8] while long time Aftermath R&B singer, Marsha Ambrosius, had also left the label.[9]

On March 8, 2012, it was announced that Kendrick Lamar had officially signed with the label.[10]

On October 15, 2013, Jon Connor announced his signing to Aftermath during the 2013 BET Hip Hop Awards.[11]

On February 20, 2014, 50 Cent announced his departure from his Interscope record deal which included his deal with Aftermath and Shady.[12]

On August 7, 2015, Dr. Dre released his latest album, Compton.[13]