Discursive dominance

The word discursive is closely related to the word discourse, which refers to "communication of ideas". In a society there are competing discourses (or narratives) regarding anything and everything such as feminism, racism, casteism, communalism, regionalism, economic development, democracy, governance, etc. These competing discourses struggle for dominance. Ultimately, one of the discourse emerges as dominant. This is known as discursive dominance.

According to Chanchal Kumar Sharma (2011, 169) 'A dominant discourse is a winning discursive formation. A complete consensus is not necessary, though. It is the one that survives the widest range of criticisms in various forums and media.'[1]

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